- Straight
The Best!
This was my first crown affair purchase and I absolutely love everything in it! Very high quality and luxurious feeling. The hair towel is my new favorite!
Free Shipping on orders $75+
Crunch-free mousse that enhances waves, adds volume, and defines curls.
Clinically proven serum to strengthen, soften, and smooth strands.
Crunch-free mousse that enhances waves, adds volume, and defines curls.
Clinically proven serum to strengthen, soften, and smooth strands.
The basics, bundled.
The basics, bundled.
Refine your approach to daily haircare with The Set, our bundle of healthy hair essentials for scalp and strand. The Set includes The Towel to dry with intention, The Oil to add moisture and shine, The Comb No. 001 to detangle with ease, The Brush No. 001 to style and stimulate the scalp, and The Scrunchie No. 001 for breakage-free strands.
Weave these essentials through your daily haircare ritual, whether it's wash day or a rehydrate day.
Pick your favorites and save up to 20% with Build Your Ritual
Not sure where to start? Take our Hair Quiz
Our signature weightless antioxidant blend hydrates, strengthens, and protects strands from future damage.
Blots hair dry to absorb water without adding friction to vulnerable strands.
A delicate and strong fiber that helps reduce breakage.
Intentional care for your strands at every step.
Includes wash day essentials like The Towel and The Comb No. 001.
Features in-between savoirs like The Scrunchie No. 001 and The OIl.
@diannacohen
@jennychohair
@maitreyabrooks
@jennychohair
Start from wet to dry. The Towel, The Oil, The Comb No. 001 and once hair dries, The Brush No. 001 and The Scrunchie No. 001. .
Most definitely.
This was my first crown affair purchase and I absolutely love everything in it! Very high quality and luxurious feeling. The hair towel is my new favorite!
This set has given me my new favorites. New favorite hair towel, so soft and generous in size, great for my hair. New favorite brush, promptly threw away my old brush. New favorite hair oil. It smells incredible and makes my hair soft and tame.
Love everything in this set! The towel is perfect. I will be purchasing the leave in conditioner.
What's the hourglass supposed to time? How much time does it measure?
The hourglass serves as a reminder to take your time. It measures around 3 minutes, and you can use it to time whatever you like!
Which brush would you recommend for natural curly hair, shoulder length?
Hi MarryAnn! We would recommend Brush No. 002 for curly hair to keep your natural curl pattern intact.